What should I do if the product is discontinued due to bad reviews?
Although bad reviews do not affect account performance at present, Amazon will compare the performance of each seller based on this indicator, which indirectly affects the traffic matched by the product, and may also affect the ranking of sellers. Causes Amazon to force the removal of inventory.
Monitoring the health of negative reviews on listed products can better serve buyers. On the Buyer’s Voice dashboard, you can view buyer reviews to identify issues affecting the buyer’s experience. When store products are discontinued, a very important reason is that NCX is too high. Therefore, this article will introduce what to do if the product is discontinued due to too many bad reviews on the Amazon store.
- Create a removal order for the asin.
If the product is sold via FBA and the reviews on the Buyer’s Voice dashboard indicate that the buyer has received the wrong product, it is recommended to remove the inventory for this asin and relabel the product. If these reviews indicate that the product is damaged due to improper internal packaging, is defective, or does not function as advertised, it is recommended that the corresponding product inventory be removed or disposed of.
- Edit the product details page.
If these reviews indicate that the product detail page is causing buyer confusion, it is recommended that this page be updated. Some FAQs include missing compatibility details, incorrect size charts, and poor image quality. Please click “Edit Product Information” to change the product name, product highlights, product description or picture.
- Re-release the product.
If you believe that a customer review does not indicate any systemic issue with the product or listing, you can relist the product without contacting Amazon. However, addressing issues that create a negative buyer experience in a timely manner can help avoid product withdrawals.
Find a solution that is suitable for solving this problem. For example, if the product is discontinued because the product size is not clear, which causes confusion for buyers, you can edit the product details page.