What are the ways to leave a review on Amazon?
Amazon sellers all know the importance of reviews. Listings with many reviews do not necessarily have very high weights, but listings with high weights must have less reviews, especially when the proportion of positive reviews is also very high. Let’s take a look at the comments below:
- Formal comments
1) Vine plan
If the seller’s product quality is guaranteed, and the customer’s unit price is high, the seller can consider operating the vine program to achieve the seller’s goal of early and rapid price acquisition.
2) Amazon official request for review
After the sales order, after the customer receives the product, the seller can request a review through the official review button. Generally speaking, the review rate of a product is 1%-2%, and sellers can increase it to about 3% through the official request for reviews. Of course, this is the same plan as vine, and it may also get bad reviews, so everyone should be cautious.
3) Warranty card
Customers can activate warranty service by logging into the website with the information on the card. If it is positive, it will automatically jump to Amazon to sync. If it is a bad review, it will leave the review on the website, which is a good way to get a review, and it can also help the seller get feedback on the use of the product and help the seller improve the product.
- Informal comments
1) Swipe: As we all know, this is an operation of paying customers a fee and then getting good reviews. At present, the regulation is becoming more and more strict, and it is no longer recommended to do so.
2) Direct evaluation: In fact, similar to the above, they are all looking for someone to make a direct evaluation. The risk of direct evaluation will be greater, and it needs to be handled carefully.
3) Merge zombies: When the Amazon seller’s account hangs up, or the link is out of stock, and Amazon does not replenish the stock, the listing is unclaimed and becomes unsellable, which is what the seller calls Amazon zombie listing.
Sellers can detect these unsold links through technical means, obtain the editing rights of products through sales, and then synchronize with their own links to obtain a large number of reviews in a short period of time. This operation is also very risky.
The above is a summary of the review methods on Amazon shared with sellers, hoping to help Amazon sellers.