The summer shopping season is coming, which products are selling well in the world?

For North America and Europe, the summer shopping season includes a large number of marketing nodes including Mother’s Day, Father’s Day, Easter, American Independence Day, etc. If sellers can grasp consumers’ preferences and seize the traffic of these big promotions during these years, Can sweep away the haze of the first half of the year.

At present, it is the summer vacation of students and the epidemic is gradually unlocked, and the United States has set off a tourism boom unexpectedly. Searches for the keywords “travel” and “outdoor activities” in the U.S. have soared over the past seven days, according to Google Search Trends.

Data show that 60% of Americans plan to travel this summer, which will drive sales of travel and outdoor products. According to Google search trends, in the past seven days, the search volume of the keyword “straw hat” has soared to 650%, of which “John Deere straw hat” has soared to 800%, and “Hurley straw hat” is 700%.

Soaring sales of travel products

On Amazon’s US station, sales of straw hats have been performing relatively well. Searching on Amazon with the keyword “straw hat”, most of the related products that pop up have more than 4,000 reviews, and the cumulative number of reviews exceeds 60,000.

Take a certain men’s straw hat with outstanding sales as an example. The number of reviews on a single product exceeds 10,000, which shows that the demand for men’s and women’s straw hats is strong in the United States.

Keyword searches for “Hawaii travel” and “Oklahoma travel” also soared by 250% each over the past week, according to Google Search Trends.

As we all know, summer travel is naturally inseparable from topics such as the seaside, swimwear, bikinis, etc., and Hawaii attracts tourists with its seascape, and swimsuits have naturally become a necessity for high sales. In the past week, the popularity of “plus-size swimwear” and “swimsuit suits” in the United States has soared to 350%, respectively, which shows that their market demand is huge, and it is expected to bring dazzling sales performance.

In addition, picnics are indispensable for outdoor activities such as tourism, and the popularity of search terms with the theme of “picnic” has also soared to 500%. Then it must be followed by the attention of related picnic supplies, such as tents, picnic mats, outdoor water bottles, backpacks, hiking shoes, etc.

Since travel has the option of cross-region, cross-city or even cross-border, for the bow-headed people who cannot do without mobile phones and other electronic devices, “mobile phone brackets” and other artifacts that liberate their hands are naturally widely loved. According to a survey, various vertical, hanging and clip-on electronic product brackets have continuously broken sales records on Amazon in recent years, especially during various holidays ushering in the peak sales period.

Recommended summer bestsellers

In addition, summer is during the summer vacation of students. In addition to products related to going out and playing, the toy category is also worthy of our attention, such as:

1) Garden toys

Summer often involves playing outside. Backyard toys preferred by consumers include bubble blowers, radium guns and chameleon throwing sandbags.

2) Sports toys

Riding around or playing in summer is a fond childhood memory for many people. Toy cars, children’s tricycle scooters, football pitching sets and shooting practice toys are popular among consumers.

3) Summer STEM toys

School holidays don’t mean stop learning. Parents can engage their kids with Osmo Coding games, water rocket play sets and science educational play sets.

4) Garden equipment

The courtyard is an important place for summer activities. Overseas parents will decorate the backyard as a place to relax and play. Swings, inflatable jump beds and slide combinations are all essential.

5) Rainy Day Toys

Roller coaster sets, castles and tents provide children with indoor play fun on rainy summer days. In addition, the Monopoly board game and 3D earth puzzle can also allow parents and children to play together.

6) Water toys

Every family is bound to go to the beach, pool, river, lake or other waters to play in the water, float toys, floating beds and water polo when the weather is very hot.

The summer consumption boom has begun. For cross-border sellers, the summer shopping season in the North American market is an unmissable opportunity to sell orders during this period. Sellers should make relevant selections and stocking preparations in advance to usher in the good news of breaking orders in the peak season. .